“Young Fashion designers, this is for you! After talking to upcoming and talented young fashion designers last year, I was inspired to create this project. I wanted to fulfill the dreams of these designers to make their own fashion collection. Now, this idea has become a reality. I can’t believe that we’re already all set for the screening for the HYD’s Fashion Face Off 2011 on July 1, 2011.” – Ginger Arboleda, Hot Young Designers Marketing Company Managing Partner and ManilaReviews.com Writer

This year, I believe that this will be one of the most exciting fashion competitions in the metropolis. Aside from it being organized by my wife, I know that a lot of the young Filipino designers, who still do not have their own lines will be discovered and acknowledged for their talents. Hot Young Designers Marketing Company, the partnership behind this idea, has just released the mechanics of the Hot Young Designers Fashion Face Off 2011.

HYD Fashion Face Off 2011 Poster 01

The Mechanics
This will be a competition among five representatives of highly acclaimed fashion schools in Manila. The organizers have been getting a lot of inquiries about this and they said that if they find talent, drive and commitment in an applicant even without a fashion school to represent, they will gladly accommodate that candidate as an independent contestant. The five contestants chosen will be among many of those aspiring RTW fashion designers in the industry. The HYD Fashion Face Off Challenge 2011 will be a 9 month long challenge where, if chosen, you will have to show off your skills as a designer of ready-to-wear clothing.

There will be 3 quarters:
a. First Quarter: October to December 2011
b. Second Quarter: January to March 2012
c. Third Quarter: April to June 2012
d. Fourth Quarter: July to September: Looking for the next batch of designers and awarding of the 2011 winner

For each of the quarter given, you will have to create your own fashion collection. You will have to create 4 variants for each piece (it may be various sizes or color or fabrics). The maximum cost per piece will be at Php 500. Markup for the pieces will be agreed upon by the designer and the business coach. All receipts should be kept by the designer and should be submitted to the business coach every check up period. All of these receipts should have an official receipt named to Hot Young Designers Marketing Company. If in case your supplier does not issue official receipts, please do look for a supplier that issues one. There will be 5 “check up” meetings and feedback sessions every quarter.

The clothes will all be sold in a virtual store. At the end of the third quarter, the market/customers will determine the winner. How? The person with the most revenue generated for the entire 9 months will be declared the winner.

What’s in it for you, the designer?

1) You will not spend a single peso. We will give you a budget of Php 20,000 per quarter (half of it will be given at the start of each quarter and half of it will be given at the middle of the quarter). Aside from that, 10% of the earnings from the clothes that are sold will go to you as allowance for incidental expenses like travel, food, etc. Payout for this share will be given at the end of each quarter.

2) This will be a chance for you to start your own line. All items will be labeled: Hot Young Designers by your name

3) We will of course spend in advertising and marketing, thus launching you as an upcoming designer for this year.

4) In the process of the competition, you will be assigned a business coach. This coach will teach you skills in business and starting your new line on the business side.

5) And of course, you will get the chance to win Php 100,000 worth of prizes for you to start your new line.

Are you ready to take the challenge? Are you the country’s most promising RTW designer?

If you are, you can email hotyoungdesigners(at)gmail(dot)com and ask them for the application form. The application form contains more FAQs and the things that you have to prepare for the screening session. Screening will be on July 1, 2011 from 2-6 pm, Makati Area (Venue to be announced). HYD can only accommodate so much people to interview for that day so it will be on a first come, first to be interviewed basis. Good luck, aspiring hot young fashion designers! We can’t wait to see your collection!

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